In this article, we discussed the meaning of managerial economics, we also talked about the techniques, types and scope of managerial economics.
Definition
Managerial economics is a decision-making technique that is based on analysis. This is due to the fact that management economics and decision-making processes are combined. This technique can help a company to have more effective and efficient steps to reach its objectives.
Managerial economics involves the use of economic theories and principles to make decisions regarding the allocation of scarce resources. It guides managers in making decisions relating to the company’s customers, competitors, suppliers, and internal operations.
The Scope of Managerial Economics
The scope of managerial economics involves:
Economic theory
Economic theory is a fundamental knowledge that must be taken into account while making choices. It is separated into two types: macro and microeconomics.
Macroeconomics focuses on certain issues such as investment, employment, and income. Microeconomics, on the other hand, deals with resources, activities, commerce, and so on.
Techniques for Decision Making in Managerial Economics
There are also strategies for making decisions. This strategy evaluates and controls funds, materials, techniques, and people in order to make effective decisions.
Science of Decision-Making
Decision science is different from decision-making methods. Mathematics and statistics are used to help decision-making here. In other words, this scope ties economics to other scientific disciplines.
Administration of Business
Organizational management, such as finance, HR, and administration, becomes more efficient when a company knows the concepts of managerial science.
Types of Managerial Economics
Liberal Managerialism
Market is a free and democratic place in terms of decision making. Customers get a lot many options to choose from. So, companies have to modify their policies according to consumers’ demands and market trends. If not done so, it may result in business failures. This is what we call liberal managerialism.
Normative Managerialism
The normative view of managerial economics means that the decisions taken by the administration would be normal, based on real-life experiences and practices. The decisions reflect a practical approach regarding product design, forecasting, marketing, supply and demand analysis, recruitments, and everything else that is concerned with the growth of a business.
Radical Managerialism
Radical managerialism means to come up with revolutionary solutions. Sometimes, when the conventional approach to a problem doesn’t work, radical managerialism may have the solution. However, it requires the manager to possess some extraordinary skills and thinking to look beyond. In radical managerialism, consumer needs and satisfaction are prioritized over profit maximization.
Conclusion
Managerial economics plays a crucial role in strategic decision-making. It equips managers with the tools and techniques to analyse market demand, assess costs, determine pricing strategies, evaluate risks, and understand competitive dynamics.